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Services > Capital and Endowment Campaigns
Case Statement Preparation printer friendly viewprinter friendly  
 
The result of an intense process of researching, questioning, and clarifying, the Case Statement communicates the mission, philosophy, services, and scope of operation of an institution, as well as the vision for an its future. In order to effectively convey the importance of the proposed capital and endowment campaign and to serve as an essential tool to the campaign’s success, the Case Statement must be: 
  • A compelling prospectus to invite investment;
  • A vital resource in enlisting the best campaign leadership;
  • A document that can accompany written solicitations to major gift prospects; and
  • A reference resource for marketing and public relations efforts.
The Bentz Group is noted for its attention to the preparation of the Case Statement. Our experience has shown that the thorough process of preparing a well-crafted document is a proven method for bringing together the insights and expectations of existing and potential stakeholders, identifing challenges so that they can be productively met, and setting an inclusive and winning tone for the campaign from the outset.
 
The Case Statement is the foundation of both our Campaign Readiness Assessments and Leadership Briefings Sessions.
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